As KITE grows, they wanted to increase their advertising capabilities and overall online presence. Before driving any traffic to the website, we decided to create a better website that was optimized to convert potential home buyers into low-funnel leads. In addition to helping with paid advertising, the new KITE website offers much stronger SEO performance that will help drive traffic to KITE organically to keep ad costs low in the future. Finally, the new site is also much simpler to update and allows KITE to add new properties as they are available.
Here are the key features for the new KITE website: