Here are the key areas that needed improvement:
When Legacy By Design came to 253 Media, the main goal was simplification. The old site was so wordy and copy driven which made it very easy to get lost on. The trouble with this was that the information all needed to be on the site. By utilizing longer form landing pages and font differentiation, we were able to break the copy up a ton to make the site much easier to use. Mixing a better UX and an automated backend, Legacy By Design is ready for growth!
Here are he key features of the new Legacy By Design site: