Cerus Performance
Areas for Improvement
The old Cerus Performance website was very focused on the features of the supplements rather than selling customers on the vision and belief that Cerus Performance will change their lives. The old site was very focused on the products themselves and actually didn't feature any lifestyle content so consumer buy in was low.
Our solutions
The new Cerus Performance website was designed from the ground up to inspire shoppers to push their limits while seeing Cerus supplement as the product to help them reach new levels. The new layout is also focused on educating consumers about the different product lines to help them make educated buying decisions. One of the biggest focus points on the new site is the product pages. The new product pages are built with custom templates as well metafields to create a truly unique page for each product.
Key Features
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