At 253 Media, we grow businesses.
253 Media is a Utah SEO agency dedicated to growing our client's businesses online organically with proven search engine optimization strategies. Our Salt Lake City team of SEO experts carefully crafts performance driving campaigns to not only get your rankings up on Google, but more importantly, help you increase your organic conversions.
To build the foundation of both your on-page search engine optimization and your ongoing organic search campaign, our team dives deep into building a keyword heat map to find the words and phrases that will bring you the most bang-for-your-buck. Unlike other SEO agencies, we don't just focus on those highly competitive keywords focused around purchases (ex. CBD Pain Cream). Instead, our team builds out full-funnel, value packed campaigns that are designed to get your brand in front of people no matter what stage of the buying process they are in.
Sure your website is sexy, but does it actually perform? To make the most out of your SEO optimization, our team goes through the nitty gritty details of your actual website structure, such as the H1-H6's, meta descriptions, and title tags to make sure it can get as much traffic as possible. By improving and optimizing your website's structure, search engines like Google and Bing will be able to more efficiently crawl the content and copy on your pages. To get your website as readable as possible, our optimization includes, but is not limited to, cleaning your site structure, decreasing loading times, updating alt text, simplifying data structure, Google Search Console updating, sitemap creation and submittal, and more!
Once we have a solid direction for target keywords as well as a highly efficient website, it's time to execute on what's going to grow your brand: value-packed, keyword dense, content that's built around topics that are seeing high search volumes. Unlike other agencies that only build blogs and pages around highly competitive keywords, our SEO experts factor in buyer intent to build content that will resonate best with people at different levels of their buying process. For many businesses, website content creation is a major time commitment that often gets put on the back burner. Our team is here to make sure that your content strategy stays consistent while you focus on every other aspect of your business.
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One of the best ways to add search engine credibility is by adding backlinks. Back linking to your website from other URLs is basically creating a digital testimonial that help add relevance, credibility, and overall trust to your website, which in turn, shows Google that your website is legit and worthy of showing to Google's users. In addition to added online credibility, back linking also helps boost your domain authority score, which leads to better rankings and increased traffic.
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