The main problems that Clutts Auto Sales came to us with were:
The goal for this month was to increase lead count and increase lead quality. To reach the Clutts Auto Sales goals, we need to keep the cost per lead under $10.00 and increase the qualification for each lead brought to the dealership. To generate a higher quality lead, we were able to utilize Facebook and Instagram ads to collect the following information from the prospect:
Traffic was driven to the Clutts Auto Sales websites via multiple Google Campaigns targeting buyers looking for specific vehicles, auto loans, and vehicles in a specific price range. By using keyword based targeting coupled with the social media campaigns, we are able to target a wide variety of shoppers on each platform to reach as many people as possible. In total, we were able to track our lead efforts back to 13 sales resulting in a 6.36x ROI.